Darklight Recordings
Case Study
Campaign
A high-priority release for a recent label switch demonstrating a smooth transition to the LabelWorx system whilst delivering a significantly improved release campaign.
Background
Darklight Recordings is the label of iconic producer Fedde Le Grand. Home to big room house music that provides the mainstage soundtrack for events all over the world, the label is a forward-thinking platform to showcase Fedde's own productions, as well as supporting the output from upcoming talent.
Strategy
“Losing Control” was the first priority release from Darklight Recordings to be distributed by LabelWorx following their move from a major distributor. Our commitment to Darklight Recordings was a smooth transition to our platform which would not affect momentum or the impact of releases, and to deliver the results expected from a major distributor but with the personal service and attention afforded by an independent distribution partner. Our team worked closely with Darklight to identify key targets and campaign goals, and delivered a release that saw significant success across download stores and streaming platforms.
Services
Campaign Highlights
Beatport: #9 Hype: Mainstage Spotify: 5.25 Million Playlist Reach
Fresh Dance
Amazon Music
Fresh EDM
Amazon Music
New In Dance
Apple Music
Dance XL
Apple Music
Breaking Dance
Apple Music
Dance / Electro Pop
Beatport
360 Dance
Spotify
Bangers
Spotify
Big Room Dance
Spotify
Dance Alert
Spotify
Dance Party
Spotify
Dance Rising
Spotify
DJ 100
Spotify
Hot New Dance
Spotify
Hot New Dance
Spotify
New Dance Beats
Spotify
New Music Friday
Spotify
"LabelWorx has made our whole distribution process so much more efficient. Their system offers countless features which are easy to navigate, leaving us with more time to focus on the label. They also have the best support system and team overall."
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