Supporting the launch of Shermanology’s new label, D’EAUPE, LabelWorx helped develop a strategy that has seen significant growth for the label in under 12 months.
Following releases on respected labels like Hot Creations, Shermanology’s raised profile allowed them to turn their focus to the launch of their own label, D’EAUPE, in April 2021.
Working closely with D’EAUPE throughout the setup process, we identified key short term and long term campaign goals for the label that would enable releases to support Shermanology’s artist roadmap and help build their profile in specific territories. Focussing on streaming platforms, we were able to secure strong visibility for the label’s first release, “Boyz N Da Club”, which has seen significant success across multiple DSPs.
Spotify: 7.1 Million Streams Instagram: 5.15 Million Views TikTok: 6.13 Million Views YouTube: 1.24 Million Views
Dance Right Now
Future Dance Hits
Best New Tech House
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On Repeat By Adam 2021
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New Music Friday
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The Dance Tent
Viral 50 UK
Viral 50 Ireland
2021: We Found Dancing
Tech House 2021
"The LabelWorx team are a dream to work with. They understand the market and industry and constantly bring new solutions and efficiencies to the table. As an independent label we value enthusiasm for the music above all else, and the whole team matches that enthusiasm with great efforts along the way!"
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